Bachelor of Science Marketing Management
Our online marketing degree will give you a significant step up the career ladder. The B.S. in Marketing Management will build your knowledge of strategic marketing, product management, promotion, pricing, distribution, sales, and other essential marketing principles. You will become a better marketer, strengthening your prospects and effectiveness.
Who the Program is For:
- Experienced marketing professionals or entrepreneurs who want to solidify their knowledge and skills to help grow their business.
- Individuals who wish to enter the marketing field and need the marketing degree to open doors.
- Individuals who have completed some college coursework or have applicable work experience.
- Individuals who can typically spend 15 or more hours per week on their studies.
This program will be flexible and adaptable to your schedule. Click here to learn how this program works.
What You'll Learn
Essential Knowledge and Skills
We developed our online marketing management program with significant input from experts and business leaders who serve on our Business Program Council. All the essential skills and knowledge are incorporated into your degree program.
Key Subject Areas
These Courses Add to Your Credentials
Leadership and Management
Business Law and Ethics
Marketing and Communication
Quantitative Analysis for Business
Business of IT
Core Subject Areas
These General Education Assessments May Be Cleared through Transfer Credit
English Composition I and II
Intermediate and College Algebra
Introduction to Sociology
Introduction to Communication
Introduction to Probability and Statistics
Critical Thinking and Logic
Survey of United States History
Introduction to Humanities
Introduction to Biology
The online Bachelor of Science in Marketing Management degree program also requires the successful completion of a capstone project.
Your capstone project is something to be proud of – it's the culmination of all your hard work. Your final project allows you to take what you've learned and apply it to a real-world situation, proposing a solution to an actual issue you face in your place of business. Go ahead, show everyone what you can do.